Thursday, September 18, 2014

Huge LG G3 billboard ad sets Guinness World Record for being the largest outdoor advertising structure ever

Just like every other phone maker out there, LG is well aware of the fact that marketing is very important. That’s why the company created a huge billboard ad that received a Guinness World Records certificate for being “the largest outdoor advertising structure.”



Built in Riyadh (the capital of South Arabia), next to the King Khalid International Airport, the structure is 240 meters wide, and 12 meters high, thus measuring 3,000 square meters. Reportedly, 1,800 tons of steel have been used to create the billboard. The giant ad will be seen by around 20 million people who travel each year ...



from PhoneArena - News http://ift.tt/1BSx7I9

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