
Last week, Amazon slashed the price of its Fire Phone to $199 off contract, not long after admitting that it “didn’t get the price right” in the beginning, when it was asking $199 with a contract for the handset. The Fire Phone is definitely a flop, possibly the biggest in the smartphone industry this year. However, Amazon CEO Jeff Bezos doesn’t see it as a failure - not yet.
According to Re/code, Jeff Bezos recently declared that “it’s going to take several iterations” of the Fire Phone before he can properly judge the success or failure of the product. He then suggested that Amazon would ...
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